George Bernard Shaw was witty and fun. He was famous for was being quotable - very much like Oscar Wilde.
One of the quotes I love, and I thought was perfect for this blog:
"The single biggest problem in communication is the
illusion that it has taken place."
In the real world, communication is an illusion. People talk but they don’t listen. Not always but probably more often than we would care to admit. And this problem is further compounded with our tendency to communicate via email or text instead of face to face. How often are things taken out of context or do we imply emotions that were never intended. We try to communicate, but we really are never sure if what we have said has been heard and understood the way we meant. In the digital world, we face a different type of illusion.
In the digital world, we face a different type of illusion. Communication in the form of dialogue occurs between users and systems, or nothing else happens. No, the illusion in the digital world is not that communication has not taken place, but rather than it may not have taken place with the right person. This may or not be an issue, unless, of course, it involves you - or more importantly, impacts you. And a great example of this may be a combo of you, your phone, your banking app, and your bank.
Picture this - you and your SO go out after a long day at the office for a quick bite to eat at your favorite restaurant. As you're waiting for your meal, you decide to see if a banking transfer has taken place yet. So you pull out your phone, load up the app, authenticate to your bank, and just as you're about to find out about that transfer, someone you haven't seen in a while comes into the restaurant, sees you, and comes over to say hi. You put your phone down on the table, have a few words, finish, and sit back down. And.....your phone's gone.
Here's an ugly reality. Your bank knows that it's you on the other end - you've authenticated. And as of now, it's not really you. It's an illusion on the banks part. Only thing is, it's not an illusion for you - because it's your money. Or, was, anyways.
What you need is a relationship between you, your device, and your app. A relationship built on trust. And if there's a deviation from that trust (i.e. the person who now has your phone implements a huge money transfer), then a step-up authentication should be implemented.
And that relationship CAN exist. CA Technologies Rapid App Security creates a trusted relationship between you, your device, and your app. And monitors that relationship. And when there's a break in the norm, step-up authentication or a denial of access takes place. And if your bank is using Rapid App Security, then the above scenario would have cost you a phone - but not your savings.
Sound interesting? I invite you to spend an hour of your time on July 12th at 11am (EST) to learn more about Rapid App Security and how your enterprise can easily implement it to help your customers enjoy a seamless security experience, while you increase retention and adoption as a result.
Join CA Technologies hosts - Brian Nobbe, Sr. Principal Consultant, API Management and Carol Alexander, Senior Director, Security Products - to learn how to quickly build and maintain modern, frictionless, and secure apps for your customers.
-------------------------------------------------------
To join the online event
-------------------------------------------------------
1. Click here to join the online event.
Or copy and paste the following link to a browser:
https://catechnologies.webex.com/catechnologies/onstage/g.php?MTID=ec72ff6e37933a989847bbac50a149afc
2. Click "Join Now".
-------------------------------------------------------